Air Asia to launch Asian budget Airline to link Europe
Air Asia, the biggest no-frills carrier in the South East Asia has finally announced the launch of a sister concern with an aim to carry travelers between its hubs in Europe and South East Asia. With this announcement, the low cost airline model that has literally transformed dramatically travel in Europe and the U.S. and recently in Asia is now seems to be set go global. Air Asia has said the latest product what never deemed possible will now pull down the traveling expense at unimaginable levels. The airline is likely to offer fares somewhere between $80 and $450 for a return ticket to London. Further, Air Asia expects to carry around 18 million passengers in the current year in South East Asia and it will soon launch a new airline under its banner for its latest project. Recently rumors were taking rounds that Virginia Atlantic and EasyJet are teaming up with Air Asia to launch global low cost airlines. However, the decision of Air Asia to go it alone has killed the speculations of the joint venture with U.K.’s airlines. The rumor was triggered by Air Asia saying it is going to make a huge announcement on Friday. Air Asia when launched in 2001 had only three aircrafts and in a very quick span of time it acquired 50 aircrafts which is its present strength. The airline is also planning to buy another fleet of 85 units of the A320. The latest project itself is not counting on quick success as the success of the project cannot be held a sure-shot. The success pointer will move only after sometime taking note of customers tilt.






