The recent Top 40 Online Retail Satisfaction Index by ForeSee Results and FGI Research, revealed that consumer satisfaction with most of the top 40 retail Web sites dropped over the holiday season. The reports says that overall consumer satisfaction is down 4 percent from earlier in 2005.
A new report from interactive marketing and research firm Questus tells us that besides pricing and shipping costs, over one-third of shoppers are influenced by navigation, the checkout process, and product descriptions to complete their online purchases.
Nothing much has changed from the times of way back in 2001 when a Useit column asked whether poor usability is killing e-commerce.
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