
The Indian Institutes of Management are globally renowned as transformers of bright young students into enterprising adults capable of promoting, running and leading their businesses to success at world level. There have been several examples of IIM Alumni who have succeeded in India and abroad. Graduating students from IIMs often find themselves being offered multiple job postings at top-dollar salaries. While most students opt for such high-profile placements there are few who go ahead and promote their own enterprises.
Here are four young alumni from the highly rated Indian Institute of Management-Ahmedabad (IIM-A) who passed out in 2007 and promoted their own dotcom company who are returning to the campus, this time to recruit. When they rejected their placement offerings of Rs.80 lakh - one crore salary packages people were surprised, but the team was confident of breaking out into the market and making it big. And now the proof of the pudding is in the fact that they are back in the campus recruiting. They want highly talented, enthusiastic and hardworking business savvy IIM-A grads to take their company to new heights.
The quartet include Vishal Prabhukhanolkar, Bhusan Davir, Vineeta Singh and Debashish Chakravarty who grouped together to promote ‘ten-a-day’, an online website which offers coaching for the CAT examination, the gateway to the IIMs and several other B-Schools in India. The venture operational online @ www.tenaday.co.in, has attracted over 22,000 fully registered users in just a year since promotion. According to the promoters the ventue needs more heads to make it big and none but IIM alumni will do.
In less than a year the website has become the largest online CAT training and education preparation platform. The modus operandi of the website is simple, registered students are required to answer just 10 questions every day and generates a daily percentile rankings of the student. This is one way to monitor the students progress on a daily basis. This will enable students to know where they are lacking and work on the areas in which they are weak.
The explanations and ten questions a day are free. But the detailed analyses of the answers and rankings and advising students on the areas they need to work to succeed in CAT are charged. Fees range from Rs.210 onwards and is very affordable compared to other institutes across the country whose courses are priced anywhere between Rs.5,000-14,000 for similar services.
The annual CAT entrance test is written by nearly two lakh students every year. This number is poised to grow to six lakh in the next three years and sounds fantastic business opportunity for those who offer quality and effective training to students desirous of getting the coveted IIM seats.






















